Sunday, June 17, 2012

What The Heck Is A Grocery Store Doing Buying A Music Streaming Service?

We7One pint of milk, one loaf of bread, and a music streaming service. That will be ?10.8 million. Yesterday?s news that We7, which aimed to be the Pandora of Europe, has sold to the supermarket giant Tesco probably raised a few eyebrows. What?s a grocery store to do with a music streaming service? Selling to Tesco is unlikely to have been in We7?s original deck under the section titled "exit strategy."

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